MSc Marketing*

MSC in Marketing

BPP's MSc Marketing will be open to graduates in any subject wishing to start a career in marketing. Both highly practical and academically rigorous, the programme has been designed to reflect the reality of working within a modern business where marketing plays a significant role in identifying, anticipating and satisfying the needs of its customers better than competitor organisations.


Key skills and knowledge

On our distinctive MSc Marketing, you will gain the essential skills and knowledge required for success on the programme and subsequently within marketing, including the opportunity to:

  • discuss a range of current and emergent theories and practices of marketing with a variety of audiences
  • use appropriate methods and techniques of analysis that informs the formulation of marketing strategies appropriate to professional practice
  • solve marketing problems by formulating, implementing and controlling selected courses of action and evaluating results using a range of criteria
  • engage confidently in planning a range of practical research methods and techniques, both qualitative and quantitative, and evaluate the uses and limitations of these research practices to inform marketing decisions


BPP's MSc Marketing will commence in January 2009. Please continue to check the website for updates on the programme.


For further information, please call Admissions on 0845 077 5566 or email admissions@bpp.com.

*Subject to validation