The Chartered Postgraduate Diploma in Marketing is a high-level
two-stage qualification that demonstrates specialist professional
knowledge and skills across many subject disciplines. It is also a
primary route to Chartered Marketer status.
The qualification’s focus is on the strategic aspects of
marketing management and is therefore suited to marketers who have
gained a significant level of experience and/or knowledge in
marketing.
Qualifying with a Chartered Postgraduate Diploma in Marketing
will significantly enhance your credibility as a marketer with
senior knowledge and skills, and place you competitively for future
employment opportunities.
This level of CIM qualification is ideal for individuals who
are:
- responsible for managing the marketing process at a strategic
level
- moving from a mid- to high-level marketing position
- wishing to build on the knowledge gained at professional
diploma level
- experienced business professionals with an indepth
understanding of marketing management, and the strategic
implications marketing has on the wider business context
By the end of this qualification you should be able to:
- make the transition into strategic marketing management
- work more cross-functionally at a senior management level
- make a significant contribution towards the organisation’s
corporate and business strategy
- contribute to board decisions
- demonstrate a high level of leadership and influence
Find out more about becoming a Chartered Marketer by visiting the
CIM website.
Use the links to the right to explore the programme in more
detail, or download an application
form now.
To learn more about the 2010 Pitch and upcoming 2011 Pitch,
please click here.